Hi all.

I would like to know what sort of formula my competitiors (if any) are using to price up their products.

cost ex VAT Competitors Retail price

2.56 13.5

7.88 21.5

14.48 29.98

15.93 34.17

18.33 39.16

20.81 45.95

25.25 52.17

What I would like to know is how do I workout the formula that best suits the relationship between cost of product and final retail price.

Any help would be greatyly appreciated and a big help.

Thanks!

Dave